Bradford License India
India’s first complete licensing solution provider formed with the objective to increase awareness and support the growth of licensing in the country. Being a part of both Bradford Licensing LLC and Franchise India Group, we bring the expertise of over 24 years in the licensing industry and over 11 years within India in marketing, events, brand development, opportunity identification, business matching and consulting.
OUR STRENGTHS & CAPABILITIES:
Sales Team: Undertakes lead generation, business development & matching, sign-ups, audits and follow through
Marketing & Creative Team: Forecasts the communication and designs the marketing material as per the property and if the client desires then we also create the designs that reflect the ethos of the property.
Legal Team: Assists in the IP protection, licensing agreements and other legal assistances required in the program
We have been in the area of retail for over a decade now and thus have extremely good relations with retailers of all formats and sizes. From the leading retail chains such as Future Group, Shoppers Stop, Bharti, Reliance, etc to middle or even small retailers in formats that include general, apparel, F&B, jewelry, gift, toys, white-goods, online, etc. Considering the wide range of licensed merchandise which is possible, our relationships with retailers of various sizes and formats will assist us in developing & implementing an ideal retail strategy in India. This will also ensure that the appropriate target segments are reached to with the appropriate merchandise across the country.