9 Instagram Video Strategies
by Allison Howen for Website Magazine
The latest trend floating around the social sphere is sharing short, captivating videos. Although Twitter’s Vine app was on the forefront of this trend, it became even more mainstream once videos arrived on Instagram back in June.
The challenge for brands, however, is that Instagram’s maximum 15-second video length means that videos must not only be straight to the point, but also be creative enough to capture viewers’ attention. After all, the goal of these videos is typically to increase exposure for the company through interactions such as comments, likes and shares.
That said, being creative is sometimes easier said than done, which is why it can be helpful to look at other brands’ strategies. So before you get your creative juices flowing, get inspired with these 9 short (and social) video strategies:
– See more at: http://www.websitemagazine.com/content/blogs/posts/archive/2013/08/07/9-instagram-video-strategies.aspx?utm_source=newsletter&utm_medium=email&utm_campaign=newsletter#sthash.3Zq2lNZB.dpuf